The potential of IoT in the "In-Store"

IoT devices and sensors might not look like a big achievement, but they have changed the world. And every day the technology is reaching new heights with new devices and sensors that the manufacturers around the world are introducing and deploying. When it comes to the consumer space, the tech has been adopted in bulk within the homes as well as vehicles. The consumers around the world experience the virtue of being "Connected" in these spheres of their lives.

Nevertheless, the expectations of human beings are limitless. And IoT has become the agent of connected devices around the world. With the Internet of Things is expanding widely into the commercial universe. The omnipresence virtue of the Internet of Things is creating a revolutionary experience in both online and mobile experiences. IoT is giving a head start that the shopping industry has needed in its physical appearance.

The consumer technology has curated a demand for the retail Internet of Things. When it comes to online shopping or e-commerce, the consumer gets the recommendation of the products and services based on their previous purchase or browsing. When it comes to the store shopping store, they aren't even aware of as to how many people are present right within the facility. The stores are also unaware of the fact as to who is inside the store and what are they doing.

Mostly what consumers do is that they take the benefit of the vast array of applications with the handy computers. Nevertheless, the retail space still lacks the necessary infrastructure which connects the devices.

Understanding what the consumers want is going to solve half of the problems that store and outlets face every day. Bluetooth Special Interest Group came up with groundbreaking SIG sensors which can easily track and sense as to what is going on in the outlet.

**This post was published on https://www.twice.com